Fairness Rocks News Troy Carter: ‘The music industry has to change the business model; it’s as simple as that.’


Fairness Rocks News Troy Carter: ‘The music industry has to change the business model; it’s as simple as that.’

Home Industry News Troy Carter: ‘The music industry has to change the business model; it’s as simple as that.’

Author: Tim Ingham

Date: December 14, 2020

Original Source: Music Business Worldwide

Industry News

Troy Carter: ‘The music industry has to change the business model; it’s as simple as that.’

Troy Carter has seen the music industry from all sides.

He was the manager of superstar artists like Lady Gaga and Eve at Los Angeles-based Atom Factory, working closely with huge major labels. He was also an early investor in Spotify, Uber and Lyft.

In 2016, Carter joined Spotify full-time as the platform’s global head of Creator Services, with a direct line into SPOT boss, Daniel Ek. There, Carter helped pave the record industry’s streaming-led future, while bringing Spotify closer than ever to artists.

Read More: https://www.musicbusinessworldwide.com/podcast/troy-carter-the-music-industry-has-to-change-the-business-model-its-as-simple-as-that/